چکیده
کلیدواژهها
عنوان مقاله [English]
Trust is one main concern for organizations tending to manage environmental dynamics efficiently and effectively. It has been argued that culture is an effective factor in trust building. In this regard this research investigates the effect of cultural dimensions (introduced by GLOBE) on trust. Results show direct relation between uncertainty avoidance, institutional collectivism, gender egalitarianism, assertiveness and human orientation and trust. On the other hand, there existed indirect relation between power distance and future orientation with trust and there was no significant relation between in-group collectivism and performance orientation and trust.
کلیدواژهها [English]